Built around a strong sense of community and visual storytelling, the brand reflects a modern, curated way of living. This project supported their first launch, with content created to sit across their campaign and social channels, helping to introduce the brand in a way that felt both cohesive and true to their world.
For this project, Studio Petita supported content creation across multiple mediums, including iPhone, digital camera, and camcorder, contributing to a layered, lived-in visual narrative that complemented the overall campaign.
The creative direction and production were led by Imposter Agency, with high-resolution motion and stills captured by Any/day Studio. Our role sat within this wider creative ecosystem, helping to bring depth and versatility to the final content suite.